Tag

Google Penalties - London SEO Company, SEO Consultants, PPC Advertising Services London - FirstRank

Googles disavow tool

How to remove Toxic or Bad Links Penalty using Google Disavow Tool

By | Backlinks, Google, Link Building, Uncategorized

Bad or Toxic Link occurs due to the number of Google Webmaster Guidelines violating factors namely building unnatural low-quality backlinks to your website, making use of the link exchange schemes, if you buy links from untrustworthy and low-quality SEO Company, etc.

What to do when you find a bad link in your site?

Google Disavow Tools is the first thing everyone gets in their mind if they find a bad link on their website, so what will the Disavow tool do?

Will it clear your bad links on the website? No, they provide the instruction to the search algorithm that they should not make use of them or count them when analyzing a site.

Steps to use Disavow Tool to abolish the Toxic or Bad Links

 Proceed below to check out the steps you can try to diminish the toxic list from your website.

 1. Try Manually

Before trying out the Disavow tool you need to check for the possibilities to remove them manually by yourself, it means outreaching.

If you can contact someone to remove the links, you can email them and request for the removal of links, and this will help in complete removal of the bad links rather than keeping it hidden from search engines.

 2. Sorting out the Toxic Links

There are some characteristics to consider when finding the bad links. You need to ask the below questions if you doubt specific links of your website,

  • If your anchor text and keywords are unnatural.
  • If you do not find a relevant content based on the topic.
  • If the link is in the footer but hidden at the back of HTML.
  • If the links redirect to an unconnected or unrelated page.
  • In the case of the links moving to spammy websites.

You can make use of Search Consoles to find these toxic links, so here are some of the illustrations you can follow.

  • Login to Search Console and click on the website property you need to analyze.
  • Check for the “Search Traffic” option located on your sidebar menu once you have clicked on the property.
  • Clicking the “Search Traffic” will result in a set of options and from that click on the “Links to your Site.”
  • You will get a page with all of your links listed, and click on the “Who links the most” section and choose “More” from it.
  • You will get a set of links listed, and those will be the domains that are linking to your website. You can download them for the future reference.
  • You will find two buttons at the top namely “Download more sample links” and “Download latest links” which will help in finding the right unnatural links to your site.

Apart from the search console, you can also make use of other backlink explorers namely Ahrefs, Majestic, Open Site Explorer, etc. To find out the toxic links.

 3. Organize your Toxic Links

You need to submit the set of toxic links in .txt when you disavow links, so make sure you change the format and then submit.

Converting them is not tougher, you just need to copy and paste them in a google document, and from the file, option click on “Download as ” and choose the plain text option so that you will have your toxic links organized in a text file. Make sure that every link is in the separate line while submitting the text file to the disavow tool.

How to Make use of Disavow tool now?

You can visit here to reach the Disavow tool; you need to choose the preferred website and click on the Disavow links. You will be redirected to a page with a warning in highlighted yellow color that you are going to do something irreversible and essential.

Just click on the “Disavow Links” to provide the instruction to the search engine not to consider the links. Once you have clicked the link, the tool will ask you to upload the text file with your toxic links, just choose the file and submit them.

Yeah! The work is done, you have stopped the bad links to show up on the search results using the disavow tool. Make sure you are not making the same mistake again.

Google Penalty Check

How To Check If Your Website Is Penalized By Google

By | Google, Google Analytics

Google penalty is a nightmare for all the people who have an online presence. Not always Google penalty is the reason behind the decline of your search engine rankings. Therefore, in the blog post, we are going to help you find out whether your website is penalized, and what caused it? Knowing the cause that led to Google Penalty can make Google penalty recovery easy.

What Is a Google Penalty?

Whenever a site is hit by a Google Penalty, it is either no longer displayed in the search results, or search rankings of the website may go down significantly. The decline in search rankings might happen to the entire website or some of the web pages that violate Google webmaster guidelines.

How to Detect a Google Penalty?

There are two types of Google penalties. They are a manual penalty and an algorithmic penalty. There are several ways to know if your website is hit by these Google penalties. Let us start with the best method:

Use Google Webmaster Tools

Log in your Google Webmaster Tools account and click on “Search Traffic.” A drop-down list will appear. Click on “Manual Actions.”

If your website is suffering from any kind of manual penalty, then the type of penalty will be displayed. If your website is free from the manual penalty, then you will find a “no manual spam actions found” message under Manual Actions.

Analyze Google Traffic

Another best way to know whether your site is penalized is by reviewing Google organic traffic. Login to Google analytics, and check your organic traffic. If you notice any decrease in traffic from the date of any Google algorithm update, then it could mean Google Penalty is the reason.

Determining Without Google Analytics

You can still find out which Google Update has caused the significant drop in traffic. There are many traffic estimator tools like SEMrush available. Using these tools you can analyze the drop in traffic and Google Algorithm Update history. If you lost traffic after an update, then it may mean your website is suffering from a Google Penalty.

Google Your Domain Name

A simple Google search can determine whether your website is hit by Google Penalty or not. Just search for your domain name or title tag text. If your website is not displayed on the first page of Google, then it may indicate a Google penalty. If your website isn’t displayed on the first page for the domain query, quickly use the other methods and confirm the penalty.

Final Thoughts

Getting hit by a Google penalty is bad. It can risk your online presence and lead to several negative consequences. Avoid using any kind of on-page or off-page black hat SEO tactics. Always follow Google webmaster guidelines and keep your website safe from Google penalties.

SEO Update

How To Avoid Google Penalties

By | Digital Marketing, Google, Local SEO, Search Engine Optimizaion

People usually use tricks available on the Internet to cheat Google and achieve higher search engine ranking. Google is continuously updating its algorithm to catch websites that use these tricks and penalize them. Google is the most widely used search engine. Getting a penalty from Google can harm your online presence adversely. Here are some tips to avoid Google Penalty.

Don’t Trade Links

We all know links are the key factor for search engine ranking. Many people try to find a quicker method to get them. That is why they either buy, sell or exchange links. Natural link building takes time, and Google knows it. Buying links will fetch you high quantity of low quality links within short time, which usually result in penalty. Focus on natural link building methods and follow Google guidelines.

Maintain Healthy Keyword Density

Avoid Keyword Stuffing, as it can be hazardous. Keyword Stuffing can be defined as the process of overloading a web page with the keywords to manipulate a website’s ranking. Google penalizes websites for keyword stuffing. To avoid penalty, add an optimum number of keywords in the suitable places without spoiling readability. Make sure that keywords look natural and mingle with the content.

Generate Genuine Content

Do not copy the content from other pages. Google can discover duplicated content almost instantly and harm your rank in search engine results page. Content is the soul of a website. A unique content makes your website unique. Concentrate on creating genuine and high-quality content that interests your niche and creates more user engagement.

Inspect Backlinks Regularly

It is a good practice to check backlinks regularly and ensure that you are not receiving bad links from spammy website. Sometimes your competitors can send bad backlinks to your site to harm your online presence. Use Google Search Console to check backlinks. If you find spammy links, then use disavow tool. With the help of this tool, you can tell Google not to count spammy links as links to your site.

Avoid Hidden Texts

Hidden text is also known as invisible text since it is invisible to human eyes. These texts are made invisible by choosing same color for both text as well as background. Hidden texts are used to load keywords and manipulate search engine ranking. It may be invisible for humans, but not for Google. Hidden text can trigger a penalty, and you may lose your hard-earned visibility.

Be Cautious With Guest Blogging

The biggest myth about guest blogging is that it is dead. The fact is that guest blogging is still practiced. Matt Cutts has announced that Guest Blogging can negatively affect your website. This is because, sometimes the incoming links from guest blogging are irrelevant and not helpful for readers. To avoid the Google penalty, ensure your content is totally relevant to the blog you are posting on.

Do you want more traffic?

Get in contact with our team to chat about what we can do for your brand today.