Free business reputation audit

See your reputation.
Know what to improve.

FirstRank brings Google profile data, review signals, nearby competitors, branded search risk and local visibility into one evidence-led assessment with a clear action plan.

  • Free report
  • No credit card
  • Website-matched profile
  • Clear data limitations

Free business reputation analysis

See what customers see before they choose.

Verify your Google Business Profile, understand how it compares locally and receive a practical, evidence-led improvement plan.

  • 01 Correct business verification
  • 02 Five-kilometre competitor benchmark
  • 03 Transparent 100-point health score
Business detailsStart your reputation health check
Step 1 of 3

Your email is required so we can deliver the report and follow up about this assessment. Add the business website for the most accurate match.

100-point health score5 km competitor benchmark9-point visibility gridDownloadable evidence report

Inside the report

See the evidence.
Not just a score.

Explore realistic sample views of the reputation overview, local visibility benchmark and review intelligence delivered by the checker.

Illustrative product previews using generic sample data. Live findings depend on the public evidence available for each business.

Illustrative FirstRank reputation health report showing an 82 out of 100 score, Google rating, competitor benchmark, review evidence and priority actions
01 / Reputation overviewA clear health score with the evidence behind it.

Understand profile strength, local position, review volume and the actions that deserve attention first.

Illustrative FirstRank local visibility report with a nine-point search grid, competitor gaps and listing consistency checks
02 / Local visibilitySee where the business appears across its market.

Compare directional local rankings, nearby competitors and inconsistent listing signals.

Illustrative FirstRank review intelligence report showing recurring themes, sentiment, unusual activity screening and response quality
03 / Review intelligenceTurn available review evidence into practical priorities.

Identify recurring themes, response gaps and directional activity signals without inventing unavailable data.

One audit. Four decision layers.

Understand the complete
reputation picture.

A rating alone cannot explain why customers hesitate. FirstRank connects review, search and local-business signals so the next action is easier to prioritise.
01

Reviews

Ratings, review volume, themes, attack signals and rating-improvement scenarios.

02

Search

Branded search risks, unwanted profiles, harmful sources and practical escalation context.

03

Local visibility

Google profile verification, local competitors, listing consistency and a nine-point visibility grid.

04

Action

Prioritised recommendations, response-quality guidance, incident records and downloadable evidence.

Reputation checker features

From first scan to
practical action.

Each feature is designed to answer a specific business question while separating verified facts, directional screening and unavailable data.
01

Reputation health score

A transparent 100-point overview built from rating, review volume, local position, profile completeness and available sentiment signals.

02

Rating forecast

Estimate how many future four-star or five-star reviews may be needed to reach a target rating under different scenarios.

03

Review intelligence

Screen the available Google review sample for recurring themes, suspicious timing, repeated language and sudden rating movement.

04

Competitor reputation gap

Compare rating, review volume and observed local position against nearby businesses in the same primary category.

05

Brand search-risk scan

Research clearly matched complaint pages, harmful articles, unwanted profiles and other source-backed branded search risks.

06

Local visibility grid

Check directional Google Places visibility across nine surrounding points for a commercially relevant local search phrase.

07

Listing consistency

Compare business name, website, phone, address, hours and category signals between Google and the public website.

08

Evidence and portfolio tools

Export structured evidence PDFs, record incidents, screen possible duplicates and compare up to twenty business locations.

How it works

A professional audit
in three clear steps.

  1. 01

    Find the correct business

    Share the business name, location and website so FirstRank can confirm the correct profile before analysis.

  2. 02

    Build the reputation report

    FirstRank checks public profile data, nearby competitors, available review evidence, local signals and the website where accessible.

  3. 03

    Prioritise the next action

    Review the score, investigate advanced tools, download the evidence pack or ask a FirstRank analyst to assess the findings.

Accuracy before volume

Every result shows
what the evidence supports.

Public platforms can restrict indexing, change results or expose only a limited review sample. The checker therefore distinguishes verified profile data from directional screening and marks unavailable information instead of inventing it.

  • Exact website-to-profile matching when a domain is supplied
  • Source links retained for branded search findings
  • No automated promise that a review can be removed
  • Point-in-time results with clear methodology and limitations

Free FirstRank reputation checker

Find the risks customers may see first.

Start with the automated audit, then request specialist guidance when a finding needs human assessment.
Run the free audit Speak to a reputation specialist