Review intelligence
Managing reviews across major platforms
Understand how Google, Facebook, Trustpilot and Tripadvisor reviews work, where their rules differ and how to build a credible response.
Guided learning path
Build the complete
working knowledge.
Each guide answers one defined question and links back to the wider strategy.
Google reviews: visibility, policy and business impact
How Google reviews appear in Search and Maps, influence customer decisions and should be managed without manipulating feedback.
Facebook Recommendations and reviews for businesses
How Facebook Recommendations shape social proof, what businesses control and how to respond to problematic content.
Trustpilot reviews: responsible business management
How to manage a Trustpilot profile, invite feedback fairly, reply constructively and flag only genuine guideline concerns.
Tripadvisor reviews for hospitality and visitor businesses
How hotels, restaurants and attractions can manage Tripadvisor feedback, owner responses and suspected review problems.
Put the guidance into practice
Review management built around your situation.
FirstRank connects evidence, policy, search and reputation decisions into a clear operating plan.